India: How Nokia Life benefits those at the base of the pyramid

January 28, 2013
Ankur Sohanpal

Nokia in India has launched an SMS based service called Nokia Life. While Nokia Life provides value added services like news on Bollywood, and astrology, for a daily fee, it also provides information. For example,farmers can get market prices at the nearest markets and patients can get information regarding their treatment and reminders to take medicines faithfully. Read more here.



View Our Publications

Case Studies, Learnings and More!

View Publications


Footer Image

Get In Touch